Choosing Wisely®: A watershed moment in health care
We are both proud of and humbled by all that it has accomplished. Choosing Wisely generated countless conversations in the exam room and across the health system, stimulated thousands of journal articles, inspired more than two dozen similar campaigns in other countries, and influenced many projects that explored ways to reduce overuse and unnecessary services and improve patient outcomes.
Advanced the National Dialogue
The goal of the ABIM Foundation’s Choosing Wisely campaign was to spark conversations between clinicians and patients about what tests, treatments, and procedures are needed – and which ones are not.
It began in 2012 with nine national specialty societies (representing 375,000 clinicians) offering 45 examples of tests or treatments that were commonly used in their fields but lacked strong supporting evidence. Between 2012 and 2023, more than 80 specialty societies highlighted additional examples. While these examples are no longer maintained and available on this website, specialty societies are encouraged to publish individual lists.
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Engaged Organizations & Professionals on an International Scale
80+ specialty society partners
700+ recommendations of tests and treatments that specialty societies said were overused or unnecessary
30+ countries reached
Learn more about Choosing Wisely’s impact on health care:
Changed Industry Mindsets and Influenced Policy
Choosing Wisely’s impact has been mentioned in thousands of media articles and referenced in 300+ academic journal articles.
Inspired Progress in Medical Training and Professional Development
Through the creation of training modules and programs like Choosing Wisely STARS, Choosing Wisely became a key tool in medical training and professional development.
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The spirit of Choosing Wisely lives on in our continued work to improve health care
With the increasing recognition of the role trust – or the lack thereof – plays in the quality of care patients receive, the ABIM Foundation is now focusing its efforts and resources on the Building Trust initiative.