The Texas Medical Association (TMA) worked with the Texas Osteopathic Association, six specialty societies and nine county medical societies to educate physicians about the Choosing Wisely® campaign. Partnering organizations promoted the campaign through videos, promotional materials and leadership presentations prepared by TMA and took part in TMA’s second annual quality poster session. Additionally, TMA created and disseminated a series of videos that featured physicians discussing the implementation of Choosing Wisely. The success of TMA’s work was evidenced in the inclusion of Choosing Wisely in the state-run Texas Institute of Health Care Quality and Efficiency’s 2014–2019 Strategic Plan to improve the measurement and analytics of care delivered in Texas. This important milestone was a direct result of TMA’s recommendation.
The Texas Medical Association is the largest state medical society in the country, representing 47,000 physicians and medical students. Its mission is to support Texas physicians by providing distinctive solutions to the challenges they encounter in the care of their patients. TMA Foundation is the philanthropic arm of the TMA and raises funds for programming that supports TMA’s mission in public health, education, health care quality and science. Get more information on its Choosing Wisely efforts.