In Action

Since 2012, organizations and individual physicians have begun implementing Choosing Wisely® or aspects of the campaign into their daily practice.

Among those tackling the issue of overuse and waste in medicine are:

  • Choosing Wisely Grantees – Recipients of grants funded by the Robert Wood Johnson Foundation through the ABIM Foundation in 2013 and 2015 to promote the goals of the campaign. Current grants support initiatives focused on reducing utilization of inappropriate tests and treatments.
  • Choosing Wisely Champions – Clinicians or teams of clinicians identified by the campaign’s specialty society partners who are working to encourage conversations about avoiding unnecessary care.